The Power of Corporate Engagement
Corporate partners and sponsors generate unique opportunities at GSA.
GSA strives for relationships developed
and enhanced through ongoing collaboration to create the most effective engagement. Each of the mechanisms for
participation are important to the Society’s programming in distinctive ways and meet a variety of interests
Meeting sponsorship can be tailored and more expansive than it might first sound. Companies
that participate in GSA’s annual and section meetings have onsite presence as a leader in supporting the
current and future geoscience community, with a captive audience. There are opportunities to meet thousands of
the best and brightest geoscience students who might become your future employees; these student members learn
from you about the wide range of career paths in the geosciences and the scope of activity and research going
on within your company and industry sector. Additionally, corporate representatives engage with the geoscience
community, learn about current research in technical sessions, showcase new technology and products, connect
with geology and earth science departments at the 50-60 university booths, and build valuable relationships
among attendees from industry, government, and academia.
Program support allows for more targeted sponsorship of GSA programs that align with a
company’s goals and provide directed avenues of interaction. When you sponsor GeoCareers, students
are engaging specifically to ask questions about career paths, opportunities, your corporate culture, and
qualifications; this is a beneficial program for companies who hire geoscientists. On To the Future
or Expanding Representation in the Geosciences scholarships draw participation from companies that
are making investments to diversify the current and future workforce. The J. David Lowell Field Camp
Scholarships are of interest to companies that recognize the value of field work, and help students who
otherwise might not be able to attend a traditional field camp as part of their education. And, outside of
federal programs, GSA Graduate Student Research Grants represent the largest single source of
research funding for graduate students in the geosciences and related fields; recipients cite the
game-changing impact made by early GSA grants throughout their long careers. These are just a sampling of
programs with sponsorship opportunities at GSA.
Organizational partners are integrated into multiple aspects of GSA. They can include annual
meeting presence and support, in-kind product or service offerings to GSA and its members, advertising in GSA
communications, program support, and exclusive member benefits; their engagement typically lasts over years
and evolves to meet the priorities of both the companies and the geoscience community.